
Creating unique custom Coca Cola labels for any occasion is easier than you think. With a little creativity, you can turn a simple bottle of soda into a one-of-a-kind gift or party favor.
Custom Coca Cola labels can be used to commemorate special events like weddings, birthdays, and anniversaries. You can even create labels for holidays like Christmas, Halloween, or Easter.
To get started, you can choose from a variety of design templates and fonts to match your occasion. Some templates even come with pre-made designs for specific holidays or events, making it easy to create a cohesive look.
Custom labels can also be used to add a personal touch to your branding or marketing efforts. For example, if you're a business owner looking to create a unique promotional item, custom Coca Cola labels can be a great way to go.
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Coca-Cola's Customization Efforts
Coca-Cola personalized 800 million bottle labels for their Share a Coca-Cola campaign in Europe.
This massive undertaking involved eight label converters across Europe running 12 digital presses for three months, 24 hours a day, to meet the high demand.
The campaign used more than 10,000 names, in over 10 languages and five alphabets, to create unique labels for each consumer.
A special mixed ink, Coke Red, was developed by HP Indigo for the WS6000 platform to ensure the Coca-Cola color was consistent across all machines.
The HP Indigo WS6000 series digital presses achieved a record productivity and press uptime of 86 percent during the production process.
Personalizing 800M Bottles
Coca-Cola personalizes 800 million bottle labels for their Share a Coca-Cola campaign. This is the largest personalized brand campaign for Coca-Cola in Europe.
The campaign uses variable-data printing to create custom labels with over 10,000 names in more than 10 languages and five alphabets. This level of personalization is made possible by HP Indigo WS6000 series digital presses.

Eight label converters across Europe ran 12 digital presses for three months, 24 hours a day, producing nearly 800 million personalized bottle labels. The presses were set to the same configuration and settings to ensure complete alignment and consistency during production.
A special mixed ink, Coke Red, was developed by HP Indigo for the WS6000 platform to ensure the Coca-Cola color was maintained across all machines. This allowed for a consistent look and feel across all labels.
The HP Indigo WS6000 series digital presses were exceptionally reliable, achieving record productivity and press uptime of 86 percent. This high level of performance was crucial to meeting the campaign's tight production schedule.
Innovative Approach
Coca-Cola's Customization Efforts have taken a significant leap forward with the introduction of Coca-Cola Freestyle, a machine that offers over 100 different flavors of Coca-Cola beverages. This innovative approach allows customers to create their own unique drinks.
The machine's technology allows for a wide range of flavor combinations, making it a game-changer for customers who want to try new and exciting flavors. The machine's capabilities are endless, with options ranging from classic Coke to unique flavors like vanilla and orange.
Coca-Cola Freestyle has been a huge success, with over 70,000 machines installed in restaurants and other establishments worldwide. This widespread adoption is a testament to the machine's popularity and effectiveness.
By offering a vast array of flavors, Coca-Cola Freestyle encourages customers to try new products and expand their beverage preferences. This approach has helped Coca-Cola stay ahead of the competition and maintain its market share.
The machine's user-friendly interface makes it easy for customers to navigate and find their favorite flavors, or experiment with new ones. The colorful touchscreen display adds to the machine's appeal, making it a fun and engaging experience for customers.
Sources
- https://www.wikihow.life/Order-a-Customized-Coca-Cola-Bottle
- https://www.packworld.com/leaders-new/materials/labels/article/13362898/cocacola-personalizes-800-million-bottle-labels
- https://www.labelsandlabeling.com/labels/europe/news/brand-owners-and-design/coca-cola-leads-custom-label-revolution
- https://www.npr.org/sections/thesalt/2013/05/28/186924477/personalized-coca-colas-but-not-if-your-name-is-mohammed-or-maria
- https://www.cleanpng.com/png-fallout-4-nuka-world-fallout-new-vegas-fallout-3-f-674270/2.html
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